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Weekly Alluviance #171: The work beneath the work
June 3, 2026
3 min read

Weekly Alluviance #171: The work beneath the work

Your weekly dose of Alluviance! Years ago, I walked into a third sales call feeling like I had it nailed. Discovery done. Pain mapped. Stakeholders clear. Next step in mind. They brought in their SVP of Sales and I thought, “Perfect. I know exactly where this needs to go.” ...

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